Mуkhalchenko Hanna; TYTARENKO, Maksym. Data Analytics and Personalized Marketing Strategies in E-commerce Platforms . Futurity Economics&Law, [S. l.], v. 3, n. 3, p. 115–139, 2023. DOI: 10.57125/FEL.2023.09.25.07. Disponível em: https://futurity-econlaw.com/index.php/FEL/article/view/149. Acesso em: 9 jul. 2026.