Martynenko M, Lysytsia N, Martynenko A, Us M. Design as a Key Factor in Brand Building: Value Congruence and Brand Identity Through Design. Futur Econ [Internet]. 2023 Sep. 25 [cited 2026 Jul. 9];3(3):31-48. Available from: https://futurity-econlaw.com/index.php/FEL/article/view/146